

About me
I'm a creative leader and designer with over 20 years of experience helping brands tell their stories through thoughtful design, engaging digital experiences, and integrated marketing campaigns. I believe great design is more than aesthetics. It's about solving problems, creating meaningful connections, and delivering measurable business outcomes.
Throughout my career, I've worked across branding, websites, digital marketing, social media, campaigns, packaging, print, and environmental design, partnering with organisations of all sizes, from start-ups and not-for-profits to government, healthcare, property, tourism, and global brands. Whether developing a new brand identity, designing a website, or creating a national campaign, my focus is always on producing creative that is strategic, purposeful, and built to make an impact.
I thrive on collaboration and enjoy working closely with clients, marketers, developers, and fellow creatives to transform ideas into memorable brand experiences. My approach combines creative thinking with attention to detail, ensuring every project is not only visually compelling but also aligned with business objectives and user needs.
Outside of work, you'll usually find me by the coast, travelling, listening to music, discovering great coffee, or finding inspiration in everyday moments.
If you're looking for someone to help bring your brand, campaign, or digital experience to life, I'd love to hear from you.
